We are in a culture that are very easily impressed with numbers. I get easily impressed with numbers. Number have become the way to judge success and influence. Numbers can be a great thing! Don’t get me wrong, because numbers mean an audience and an audience can mean an influence. The problem comes when it is all about the numbers. When your audience becomes just another number, it is time to refocus. Because it isn’t about the numbers. It’s about the people you are influencing. Whether you have a thousand followers on Twitter or 20, you have a voice. Use it and don’t worry about the numbers.

Finding success in your numbers leads to a total emptiness. If you want to be a YouTuber and you see the millions of views on others’ content and a few views on yours, you will begin to doubt your abilities and worth. Trust me. It’s the same with blogging, retweets, and Facebook/Instagram likes. If you are putting out content to get recognition through your numbers, you’re doing it wrong.

You are worth more than any number or lack thereof. If you are involved with any type of content creating, don’t worry about the numbers, just create. Pray that what you are doing glorifies your Creator and that it will make a difference.

Not being motivated by numbers is one of the hardest things for me to do. I am fascinated by numbers and desire larger numbers. But doing anything out of that motivation is an incredibly empty and shallow motivation. No one likes to be treated like a number, especially for someone else’s success.

Whether you have small numbers or big numbers, you have influence. Use it, don’t abuse it, and don’t find your worth in the numbers. Find your worth in the Creator who gave you the PEOPLE to listen and read what you have to say.

Let’s start a movement of passionate content creators that couldn’t care less about the numbers.


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